@article{aunifiedframeworkforcampaignperformance, title = {A Unified Framework for Campaign Performance Forecasting in Online Display Advertising}, author = {Jun Chen and Cheng Chen and Huayue Zhang and Qing Tan}, year = {2022}, eprint = {2202.11877}, archivePrefix = {arXiv}, url = {https://arxiv.org/abs/2202.11877v1}, }