@article{bighelporbigbrotherauditingtracking, title = {Big Help or Big Brother? Auditing Tracking, Profiling, and Personalization in Generative AI Assistants}, author = {Yash Vekaria and Aurelio Loris Canino and Jonathan Levitsky and Alex Ciechonski and Patricia Callejo and Anna Maria Mandalari and Zubair Shafiq}, year = {2025}, eprint = {2503.16586}, archivePrefix = {arXiv}, url = {https://arxiv.org/abs/2503.16586v2}, }