@article{decisionmakingforcelebritybrandingan,
  title = {Decision Making For Celebrity Branding: An Opinion Mining Approach Based On Polarity And Sentiment Analysis Using Twitter Consumer-Generated Content (CGC)},
  author = {Ali Nikseresht and Mohammad Hosein Raeisi and Hossein Abbasian Mohammadi},
  year = {2021},
  eprint = {2109.12630},
  archivePrefix = {arXiv},
  url = {https://arxiv.org/abs/2109.12630v1},
}