@article{fromdatatodecisionsthetransformational,
  title = {From Data to Decisions: The Transformational Power of Machine Learning in Business Recommendations},
  author = {Kapilya Gangadharan and K. Malathi and Anoop Purandaran and Barathi Subramanian and Rathinaraja Jeyaraj and Soon Ki Jung},
  year = {2024},
  eprint = {2402.08109},
  archivePrefix = {arXiv},
  url = {https://arxiv.org/abs/2402.08109v2},
}