@article{howethosandpathosappealsresonateinreader, title = {How Ethos and Pathos Appeals Resonate in Reader Interpretations of Social Media Messages}, author = {Ewelina Gajewska and Katarzyna Budzynska and Jaroslaw Chudziak and Liesbeth Allein}, year = {2026}, eprint = {2607.00873}, archivePrefix = {arXiv}, url = {https://arxiv.org/abs/2607.00873}, }