@article{improvedonlinelearningalgorithmsforctr,
  title = {Improved Online Learning Algorithms for CTR Prediction in Ad Auctions},
  author = {Zhe Feng and Christopher Liaw and Zixin Zhou},
  year = {2024},
  eprint = {2403.00845},
  archivePrefix = {arXiv},
  url = {https://arxiv.org/abs/2403.00845v1},
}