@article{inquestofsignificanceidentifyingtypesof, title = {In Quest of Significance: Identifying Types of Twitter Sentiment Events that Predict Spikes in Sales}, author = {Kolchyna Olga and Souza Th'arsis T. P. and Aste Tomaso and Treleaven Philip C.}, year = {2015}, eprint = {1508.03981}, archivePrefix = {arXiv}, url = {http://arxiv.org/abs/1508.03981v1}, }