@article{onpredictingpostclickconversionrateviaco,
  title = {On Predicting Post-Click Conversion Rate via Counterfactual Inference},
  author = {Junhyung Ahn and Sanghack Lee},
  year = {2025},
  eprint = {2510.04816},
  archivePrefix = {arXiv},
  url = {https://arxiv.org/abs/2510.04816},
}