@article{optimizingb2bproductofferswithmachine,
  title = {Optimizing B2B Product Offers with Machine Learning, Mixed Logit, and Nonlinear Programming},
  author = {John V. Colias and Stella Park and Elizabeth Horn},
  year = {2023},
  eprint = {2308.07830},
  archivePrefix = {arXiv},
  url = {https://arxiv.org/abs/2308.07830v1},
}