@article{realtimebiddingbyreinforcementlearning, title = {Real-Time Bidding by Reinforcement Learning in Display Advertising}, author = {Han Cai and Kan Ren and Wei-Nan Zhang and Kleanthis Malialis and Jun Wang and Yong Yu and Defeng Guo}, year = {2017}, eprint = {1701.02490}, archivePrefix = {arXiv}, url = {http://arxiv.org/abs/1701.02490v2}, }