@article{splitinferringunobservedevent,
  title = {Split: Inferring Unobserved Event Probabilities for Disentangling Brand-Customer Interactions},
  author = {Ayush Chauhan and Aditya Anand and Shaddy Garg and Sunny Dhamnani and Shiv Kumar Saini},
  year = {2020},
  eprint = {2012.04445},
  archivePrefix = {arXiv},
  url = {https://arxiv.org/abs/2012.04445v1},
}